Consumer behaviour and marketing in the food sector, both from a commercial and public policy side, in particular with regard to health and sustainability.
Trained as a philosopher, Thomas Anker is working in the intersection of applied ethics, marketing and consumer behaviour. He is Professor of Marketing at the University of Stirling and was previously Chair of Social Marketing and Associate…
Chybí či je nepravdivý některý důležitý parametr? Uvedené informace jsou pouze orientační, před zakoupením ve vybraném obchodě doporučujeme ověřit, že prodávaný model má klíčové vlastnosti dle vašich požadavků.
Yasemin Boztug currently works at the Division of Marketing Research, Georg-August-Universität Göttingen. Yasemin does research in Marketing. Their most recent publication is 'How category average reference points affect choice of sugary…